SMA Marketing blog

Helping you navigate the new era of search.

July 16, 2020

How to optimize your LinkedIn profile for SEO

June 15, 2020

Internal links, external links & backlinks: What they are and why they matter

June 8, 2020

An introduction to structured data: How Markup helps search engines understand context

February 26, 2020

7 copywriting elements that drive sales (even if you’re not a great writer)

February 26, 2020

Where to put schema markup on your website

January 27, 2020

Why Featured Snippets are still important

December 23, 2019

How reviews impact SEO and your brand’s reputation online

November 13, 2019

Google Search Quality Guidelines 2019: What every website owner needs to know

August 29, 2019

What to look for in an SEO agency

May 28, 2019

How to reverse engineer a marketing funnel

December 3, 2018

How to add structured data to your website

January 17, 2018

Keyword research in the age of RankBrain
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